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PRESS
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Hélène ALLOUARD from Valiuz
Gaëlle LEGRIS & Fiona THOMAS from the Léon agency
gaelle@agence-leon.fr|06 26 14 14 90
fiona@agence-leon.fr |06 61 73 98 18
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Happy 2026: the Valiuz journey continues
2025 was a game-changer for Valiuz. We brought together the strengths of ADEO Retail Media, Imediacenter, and Infinity Advertising to become one single, united team. 🤗 Now, let’s look to 2026. Our vision is clear: becoming the European leader in Retail Media and Data. No big speeches—just action, data, and tangible impact for retailers, brands, agencies, and shoppers. 🎇 To our clients, partners, and teams: thank you for your trust. It is this collective energy that is our g
Jan 8


Valiuz launches Europe’s first programmatic instore audio offering at Boulanger
Powered by data, this programmatic solution enables the targeting of in-store advertising campaigns based on geolocation, time, and real-time foot traffic, setting a new standard for effectiveness in retail media.
Dec 4, 2025


With Valiuz and Imediacenter, Boulanger Launches 100% Omnichannel Retail Media!
Following an initial collaboration announced at Leroy Merlin last September, Valiuz (Retail Media Agency and Data Alliance) and Imediacenter (a pioneering advertising agency in the in-store retail media market) are joining forces to address a new vertical: the home appliances and multimedia sector, with Boulanger.
Nov 19, 2025


Tecnomat Chooses Valiuz to Implement its Retail Media Strategy
The Retail Media Network of Valiuz and Tecnomat, a key player in the Italian home improvement and construction sector, today announce the signing of a strategic partnership agreement. Thanks to this agreement, Valiuz will be responsible for the commercialization and management of Tecnomat's Retail Media activities.
Nov 6, 2025


Valiuz Appoints Thaddée Reynaud as Chief Product Officer
Valiuz, a Retail Media agency and Data alliance, establishes a Product division and appoints Thaddée Reynaud as Chief Product Officer (CPO) to support its development objectives.
Nov 4, 2025


Valiuz Partners with Google Cloud to Accelerate Employee AI Adoption and Transform Business Practices
Valiuz intégrera Gemini Enterprise pour stimuler l'adoption interne de l'IA et améliorer la collaboration, la productivité et l'agilité de ses équipes.
Oct 10, 2025


Valiuz and The Trade Desk pave the wayfor a new retail data approach on the Open Web
This collaboration marks a decisive step forward in the advertising utilization of retail data. For the first time, media buyers – advertisers and agencies – can gain self-service access to exclusive Valiuz segments directly via The Trade Desk’s omnichannel media buying platform, covering the entire Open Web, all while maintaining control over their media strategy and campaign optimization.
Oct 7, 2025


Decathlon partners with Valiuz to structure and accelerate its Retail Media strategy
Decathlon partners with Valiuz to structure and accelerate its Retail Media strategy
Oct 1, 2025


Valiuz and Infinity Advertising join forces to create the European Leader in Retail Media
Valiuz and Le Groupement Mousquetaires announced today a strategic partnership between Valiuz's Retail Media activity and Infinity Advertising.
Sep 7, 2025


Bruno Delahaye, Chairman of Valiuz
Valiuz, the Data Alliance and Retail Media agency, is pleased to announce the appointment of Bruno Delahaye as Chairman of the Board of Directors.
Sep 2, 2025
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